The importance of full-scale solutions of end customer care is growing continuously. The solution by SAP, a worldwide leader in IT technologies supporting the business activities of the customer, comes with a sophisticated tool providing for optimal and effective communication and customer care. Thanks to industry specific variability, the CRM solution by SAP may be customised to a vast majority of industries using standard setup options. The solution also offers added value in the form of the possibility to take best practices into consideration, thus helping the company to accelerate new trends, e.g. different marketing campaigns, loyalty programs, etc.


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